Made in USA

Badlands Guitar Company® instruments are built in the United States to our exacting specifications.

Custom graphics

The GX1 echoes the eye-catching custom hand painted graphics that made the finest '80s hard rock guitars stand out in a crowded scene.

Custom USA pickups

Our BGC M89 & M81 pickup set is

custom-designed and wound in United States make this guitar sound as cool as it looks.

Meticulous QC

Limited production means we can devote greater energy and resources to making sure every Badlands Guitar is ready to rock without compromise.

The Badlands GX1-Pro Collection

Crossroads of passion
and experience

The birth of Badlands was formed amongst friends who shared a passion for the sights, sounds, and gear of '80s hard rock. Badlands Guitar Company® was created to disrupt the reissue guitar market, which we believe takes too many shortcuts when it comes to delivering a true '80s hard rock guitar experience.

We believe that 'if you can't do it better, don't bother doing it at all', and we set our minds to building not only the best guitar, but the best customer experience a buyer could ever receive. Our customers come first, and in return we build them the absolute best guitar we can, coupled with the best experience in the industry.

A salute to the Sunset Strip

Building from deep knowledge of the designs, features, and specifications that elevate the typical electric guitar into a versatile, responsive, rowdy-but-sometimes-refined instrument that '80s hard rock music demands, all of our guitars capture the essence of and pay tribute to the heady days of the Sunset Strip scene and the players who demand the best in quality and value.